Search Engine Optimization Services For Clearwater
Search engines gather the information that signals local search such as local content, social profile pages, links, and citations to provide the most relevant Clearwater results to the user. With local SEO, Clearwater businesses can use this to position their products and services to local prospects and customers who are searching for them.
How Can A Clearwater Business Excell in SEO?
Create Local Content: Since 2000, our mantra has always been “write for the customer, not the search engines” and as Google continues to evolve and get smarter, this means content creators can write this way. When you are focusing on Clearwater, Florida Search Engine Optimization, it’s more important to hone your focus and write about Clearwater local or industry news to attract a local audience.
The key is to become the Clearwater authority for your industry is by promoting local industry gatherings, news, employees, and other educational content on your blog. You have to think “give to get” with your content so that it goes beyond what your business sells, but what the New Port Community wants to see.
For example, if you’re a Clearwater lawn care company and you’re trying to attract businesses that are new to the area, create a helpful resource to get these businesses well-acquainted with your city. A map of local service providers or a calendar of city-wide events could both provide value for your persona and contain highly relevant on-page local signals.
See what we mean? LINKS LINKS LINKS: We will talk your ear off about link building! It is such a critical part of any SEO strategy, but for local SEO it is even more important (not sure it can be, to be honest)! Inbound links are incredibly powerful opportunities to boost your local SEO — every inbound link tells Google you’re a legitimate company, and inbound links can also raise your domain authority which is critical in having your site rank higher and for more pages.
Where do you start? Well, let’s talk about your Clearwater networking group?. Do you belong to a Chamber of Commerce of Clearwater? If so, you might get a link from their membership page. Are you a licensed professional? Maybe the licensing board gives you a link. How about vendors? Let’s say your one of the top AC repair and sales resellers of Bryant air conditioners. Have you asked them to give you a link? Also, ask your vendors as well.
Guys like telecommunication, computer resellers, IT guys can be a great place to ask. Maybe give them a testimonial on their site they can use as long as they link back to your site.
Be a big part of the local Clearwater Community community as well. The more you participate in the local Clearwater community events, the more digital PR you’ll receive. Partnering with a nonprofit on a campaign, having a volunteer day in your organization, sponsoring an event (even an online one!), or appearing in the local Pinellas media as an authority in your industry are all ways to earn press, brand awareness, and inbound links.
What about giving an internship or scholarship? These are awesome as you can promote these to colleges and universities. if you can secure links from sites that end in.EDU, well you are getting the cream of the crop as it relates to a backlink. It should be relevant to your industry, send the right signals to your domain (given the backlinks from schools) … and make you feel good, too!
Summing Up Clearwater SEO
Clearwater search is powerful for small businesses: 46% of all Google searches are looking for local information, which means if your business isn’t optimized for local search, you could be missing out on potential customers who are ready to shop in your area. In short, Clearwater SEO is critical if you want your business to stay relevant. Local SEO is an important part of any SEO strategy for Pinellas County businesses. If you have a storefront or service area, local SEO will help your audience find you when they search online.
SEO DIY For Clearwater Businesses
Here are a few DIY tips that you can do and get the ball rolling to help your local SEO. And when you ready, we are here at 2 Labs Digital Marketing to take it from there.
Google My Business
Add A Google Map To Your Site
Make Sure You Site Is Mobile Friendly Stamped
Need Some Local SEO Love?
Local businesses need to be smart and take advantage of what a local business brings to the community. Your hard work establishing your business has gotten you far, but customers want to find you and see how others think of you. Let us help you take your business to the lext level by optimizing your Local SEO!